About Urban Tots Unlisted Shares

1. Incorporation of the Company: Deepak Houseware and Toys Pvt Ltd, known as Urban Tots, is a trailblazer in the Indian toy industry, commencing operations in August 2021. Based in Rajasthan, the company specializes in a diverse range of toys, emphasizing innovation and quality. Operating from a state-of-the-art facility, Urban Tots is dedicated to enriching playtimes with creativity and excellence.

2. Diverse Toy Offerings : Urban Tots offers an extensive product range, including plastic, electronic, wooden, and metallic toys, meeting diverse customer needs.

3. Extensive Retail and Online Presence : Its distribution network is robust, with 18 exclusive agreements with major retailers like First Cry, DMart, VMart, Hamleys, and Reliance, alongside a strong online presence on Amazon and Flipkart.

4. Innovation and Self-Reliance: Urban Tots has been recognized for its innovative approach by being among the first in the country to produce its own molds, a significant step towards self-reliance.Company is Collaborating with IOC to extend its market presence further.

5.Government Support and Incentives : The company's growth and expansion are also supported by favourable government policies. The Rajasthan state government, under the DIC scheme, has selected Urban Tots for a subsidy of 5% on interest payments to promote employment within the state. Additionally, Urban Tots is a beneficiary of the Government of India's Production Linked Incentive (PLI) scheme.

6. Future Prospects : With ambitious plans for retail expansion and marketing initiatives, Urban Tots presents a promising investment opportunity, projecting significant returns and planning for an IPO within five years.

Management

1. Deepak Chaudhary

2. Rahul Sachar

3. Satya Chaudhary

Unlisted Zone Review of 2022-23

1. Revenue Growth: Significant increase from ₹16.23 Crore in 2022 to ₹49.15 Crore in 2023, indicating strong sales performance.

2. Operating Expenses: Moderate rise in employee benefits and other expenses as the company scales, balanced by revenue growth.

3. EBITDA for Urban Tots showed a substantial rise from ₹3.78 Crore in 2022 to ₹7.97 Crore in 2023, highlighting an improvement in the company's operational efficiency and profitability.

4. NPM(Net Profit Margin): Dropped from 14.85% in 2022 to 8.43% in 2023, suggesting increased expenses or lower profit margins on sales.

5. Finance Cost: Rose from ₹22 Lakh in 2022 to ₹131 Lakh in 2023, a borrowing increased in 2023.

6. PAT (Profit After Tax): Increased from ₹242 Lakh in 2022 to ₹419 Lakh in 2023,reflecting overall growth in profitability despite higher costs.

7. The ROE of the company stands at the rate of 23% in FY23 and RoCE of the company stands at the rate of 16.7% in FY23.